MLPR, Fashion, Jewellery and Lifestyle PR Specialist
We are an experienced, dynamic and enthusiastic team, specialising in the fashion, accessory, luxury and lifestyle sectors.
Press Coverage and Product Placement
We specialise in strategic communications strategy which will deliver results – from interview profiles, style news stories to product placement and online galleries, MLPR employs a proactive and focused approach to get our brands noticed by the media and the general public.
We know how to launch brands and services and work within budgets to ensure maximum impact. From intimate gatherings in luxury hotel suites, to breakfasts, fashion shows and evening parties, MLPR has a proven track record of launching brands and new collections.
Additionally we work closely with department stores & retail chains organising customer events, pop-up stores and brand launches.
While our emphasis is to secure press coverage through the media, we are focused on the end goal, which is for PR and communication to translate into sales. We help client’s customer databases, drive traffic to websites and organize online and in-store sales promotions.
We have close relationships with our clients, the media and opinion formers. We understand the power of the celebrity and have contacts across agents, PAs and celebrity stylists to ensure brands get into the right hands. We support all celebrity placement with a comprehensive media PR to get people talking and buying into the brand.
Visual Images, Look books and branding
We know what is required visually to position and build brands. Effective and arresting images are key communication tools and we can put together affordable teams to create promotional and visual materials for look books, model shots and still-life cut outs.
Digital Media and PR
MLPR’s digital division specializes in social media from blogs and blog content, twitter, Facebook fan pages, on-line publicity and Pinterest